Do you know your audience? Have you got any traffic?
This is without a doubt the single most important foundation that you need to establish before you even look at building a website. If you do not have a predefined audience and know exactly what they are looking for, pretty much all your efforts will be a total waste of time.
You need to figure out what people are looking for on the internet and not take for granted that there is a crowd or group looking for your stuff.
How to find traffic! No trafic no point!
Here is a quick tutorial to set you off in the right direction. This clip will help you to establish what people are asking Google and naturally if you know what people are asking then you can figure out how to provide an answer. This does not establish your niche at all but it will set you in the right direction.
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Question
What would your website look like if you knew what your visitors are looking for?
Meet your market
I can’t stress this enough “Your target market is the key to your online success!”
Do you know them?
- Have you taken the time to go online and see if they are there?
- How old are they? Are they men, women, kids?
- What do they expect when they come to a company like yours?
- How smart are they and what specific talents or skills do they have?
- Where do they live? What are those places like?
Are they Web savvy or are they just beginning to use it? In either case, what are their concerns about doing business on the Web – what scares them off?
Now that you have answered these questions, you are now able to write your Killer Sales copy (for more on this click here) You can now with sensitivity to your visitors needs, hand them all your information, explaining why you are qualified to do what you do and why you are better than your competitors.
Remember! The most successful websites on the internet are built entirely for the people that visit them.
