Do you know your audience? Have you got any traffic?

Maybe it is time to actually start making money with your website! Or to create a website that is built specifically for your clients and not just an interpretation of your web designers idea of a good website. 

Website create is for those that are unsatisfied with their internet marketing strategy and want to reap the benefits of the endless opportunities on the internet. No more wasting time on the internet! It is high time to undo all the lies and bad advice you have ever received about websites and online marketing.  

FACT! Your website should be  generating new business and leads for you right from the start.

I will help you Create a website that is designed to build your business by targeting the right traffic. Find people that are looking for what you have to offer and build your online strategy specifically for them. Learn how to attract a crowd of followers waiting to buy your products or services.

Your first website?

Maybe you are just starting out and want to get your brand "out there."  ...You have come to the right place! I can help you create a website without falling into some of the common traps that will just cost you time and money. 

I am going to use website create to build up a complete guide for my existing clients and at the same time, assist new visitors to avoid making some of the common mistakes that businesses and website owners often make. Lets take your website marketing to new and exciting levels.

For great search engine optimization tips and tricks please visit my blog

Greetings from the desk of
Graham van den heever
28 May 2010

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Avoid the common mistakes that people make 

I have been building websites for a number of years now. I can honestly say it is a great way to make a living. I get to be creative and at the same time come alongside people and make their visions a reality.

I find that the interesting thing about the normal web developer out there is that they aren't the worlds biggest marketing enthusiasts. At the same time in my experience I have found that at least 95% of people on the internet build their websites to be a platform for marketing something or another. So naturally it just makes sense to find a web developer that is passionate about sales and building your business not just a website that looks like it cost a fortune.

Don' be fooled into thinking that all this pretty, expensive show off graphic design will actually add a cent to your bottom line - It won't! You could do more for your business with a single page of text directed at the right group of people than with a website with all the bells and whistles.

I hope that you find my information interesting and please feel free to comment where ever you see fit.

If you are looking for a quote give me a shout or drop me a This e-mail address is being protected from spambots. You need JavaScript enabled to view it  I can create a website for you that will simply do what it is supposed to do. 

Kindest regards 

Graham van den Heever

My team can create a website for you!

P.S. if you would like to build your own blog site I have a free tutorial that should get you headed in the right direction. You will find this at how to blog which is one of my blog sites.

I have just launched website for free wich will offer some of the best hosting packages at the best prices, in fact, if you pay for hosting you can get a custom website without paying a sent.

The answer to writing great sales copy is simply to write convincing words specifically for your predefined easy target market. You must be aware of their needs and write your copy with passion, excitement and benefits. Tell them exactly what's in it for them by highlighting your product's benefits. BENEFITS SELL NOT FEATURES!!!

When you begin writing your copy, your text should be written in a black, understandable font with a light background. Use blocks of text with a spaces or lines between them. If you try to make a potential client read a whole page of solid text he or she will move on! --so make sure you use plenty of white space.

New benefits are what people go for so use the "so what" approach. After each sentence, say to yourself, "so what" and then elaborate.

Example:

ABC screens are the best on the market (so what) They are great at reducing glare. (so what) This means that your eyes do not get as tired while working at your computer. (so what) You will be able to get more done with out having to take as many breaks (so what) Your production will increase dramatically.  

Remember...benefits sell not features.

It is a great idea to read over the 5 basic human needs when writing your sales copy, structure things in such a way as to appeal to your readers needs. Doing this will instantly build trust and create a safe environment for your new clients.

5 basic human needs

1 Physiological need: Man needs foods, shelter, sex, heat, water, air, and cloth. These basic elements are commonly known to be essential for being alive. There will be no progress in other areas of life if these needs have not yet to be fulfilled.

2 Safety need: Human being wants security in life. He wants to be safe from all dangers and want to make sure that he can carry on our life without any uncertainty.

3 Love and relationship need: Man wants to be loved and wants to be related to others. We can not live alone and need to be recognized by our love ones. The need for love is so strong that it is the major mold of character in the childhood and it is the major ingredient that shape human life in psychological theory.

4 Self esteem need: This level of needs is understood to be for inner fulfillment. Man wants to know that he is important. Besides he wants to feel that sense of importance through himself. This is why it is called "Self esteem".

5 Self actualization need: The highest level of needs requires human being to understand himself and see the value in his self. He tries to find himself through religion and his spiritual guidance. This is the area that is most meaningful in human being's life.

Abraham Harold Maslow

The killer sales copy

Headline

This is the most significant and important part of your sales copy, This Headline has to motivate readers to dig in and continue reading the rest of the sales copy. If you do not achieve this, the rest of your sales copy will be totally worthless.
 

Introduction

Similar to your headline the first paragraph is just as important and is a vital key to achieving a powerful sales copy. Studies have shown that if your headline attracts your potential customers' interest, and you can maintain their attention through the first paragraph, chances are they'll read the rest of your copy. 

The first paragraph should plainly define the benefits that will be outlined While reading the rest of your sales copy -- identify a problem and promote your product or service as the solution.

Subheadings

Subheadings are just smaller headlines that should be used to break up your text blocks. They also provide your readers with important highlights of your paragraphs. 

Don’t be shy use lots of subheadings throughout your copy, as not all of your visitors will read your copy word for word. They'll simply scan it and only read what catches their attention. Most of our visitors will probably fall into this category.

Build Trust

You must give your potential customers with a good, no risk, money back guarantee. In addition, where possible provide a limited time free trial or download that will completely remove their risk. This will build your potential customers' confidence in you and put their mind at ease.

You need to give more than any of your competitors, be better than them and make it safe.

Call to Action

Once your potential customer has read your sales copy, you must direct them to your order page or contact us link.

Use a P.S.

People just love the P.S. this is a great place to pack with your sweetest benefits. Chances are pretty good that this will be taken in.

Testimonials

Testimonials provide a great way to restore confidence in your visitors. mix together your testimonials with your sales letter. Never make your visitors click to another page to view your testimonials -- chances are, they won't. By blending your testimonials in with your sales message, you can ensure they will be read.

Have you ever stopped to consider that there might not be a huge market looking for your great product? I am not saying that there isn't but it is a great idea to know your market before you spend a cent online. 

Lets face it, you have a great product company and brand (we all think that) so it seems a no brainer to buy a domain and fork out thousands on creating a company profile with tonnes of information for all your clients, right?

STOP right here!

This website is probably going to add value to less than 5% of your clients, is this worth the expense? I would suggest that this website is just a formality and that you are probably building it for yourself more than your for clients. 

BUILD YOUR WEBSITE FOR YOUR TARGET MARKET!!!

This is the trick that has been used to generate huge success for people that don't even have great products. Imagine making 2 500 000 USD in 2 years selling an ebook you didn't even write teaching people to train their dogs using positive affirmation. Well thats been done! All he did was find a group of people looking for something online and built around them. EASY!  

This is my passion! 

Let me show you what your competition is doing and work out a strategy that will put you miles ahead of them. I will find your target market using state of the art tools ans show you how to get them browsing your websites pages.